Ballet News

Archive of: June, 2018

We are hiring a Marketing Director!

Join the Ballet Idaho team as our Marketing Director! Please send resume, cover letter, and references to Jenny Weaver, jweaver@balletidaho.org.

GENERAL:
The Marketing Director is involved in all aspects related to the branding and marketing of Ballet Idaho.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

Media Management
• Provides timely, interesting and unique press releases to create public interest
• Communicates regularly with media via phone calls, emails, and social media to build and maintain sustained relationships
• Provides timely, professional and exclusive leads to media to assure they are valued
• Works with Executive and Artistic Directors for final image and copy authorization of material

Marketing Campaigns
• Creates a brand that is consistently and beautifully unique, creative, and eye-catching that reflects the mission and values of Ballet Idaho
• Designs and utilizes multiple avenues for marketing delivery including, but not limited to: mailers, posters, banners, ads, website, and social media

Branding
• Develops a quality brand that consistently reflects the mission, values and artistic vision that make Ballet Idaho unique
• Insures that any and all Ballet Idaho documents – both internal and external exhibit the Ballet Idaho brand

Season Ticket Sales and Seat Assignments
• Develops and implements a professional sales campaign for each season delivered to customers via announcement video, emails, social media, phone calls, website, etc. that is friendly and transparent
• Delivers ticket sale assignments in a professional, personalized manner insurer that customers feel valued and experience high quality entertainment

Season Partners
• Community partners and new customers’ value are reflected and appreciated in program events and all marketing materials

Special Events
• Coordinate events with the support of Development Director and Board Committee members
• Manage vendor contracts including, catering, deign companies, rentals, parking, etc.
• Manage, design, print, and distribute all invitations and/or event programs
• Ensure event attendance budget is met through marketing, advertising, and public relations

Major Print Items
• Season program – Manage ad sales, ad sales budget, advertiser’s artwork, and internal content and ads
• Season Brochure- Design, print and mail season ticket brochure to renewing and previous subscribers, and donors Ensure event attendance budget is met through marketing, advertising, and public relations. Develop and maintain marketing expense budget and proposed income.

Welcome to Your New Social Scene... Ballet Idaho Introduces the Social Circle

Young professionals and lovers of the arts are invited to join this casual, membership-based meet up group at local partnering venues. We are calling on individuals and companies to help us kick-start this program and build the next generation in our arts community.

We want to hear from you if interested in a Social Circle membership, corporate partnership, or venue sponsorship.

With a gift of $25/month, membership to our newly formed Social Circle grants access to event invitation lists, as well as offers exclusive performance offers, offstage and behind the scenes. Enjoy discounts and perks from our partner venues while you grow your network of friends and professional connections.

For details, please contact Lindsey Pate at lpate@balletidaho.org or download this Social Circle Partnership .

SOCIAL CIRCLE PARTNERSHIP PROPOSAL

Ballet Idaho’s new Social Circle connects a vibrant group of young professional supporters, ages 21 – 40. Social Circle members receive unique opportunities to engage with the artistic community and company of Ballet Idaho through behind-the-scenes social networking events at partnering venues.

Social Circle members represent the future of Idaho’s art scene as the next generation of donors, patrons, and community leaders. Ballet Idaho recognizes the power of this demographic and offers the platform for them to meet, grow their personal and professional networks, support local businesses, and integrate with the Treasure Valley’s artistic community.

Please direct inquiries to Development Director Lindsey Pate, lpate@balletidaho.org.

Venue Partner Benefits:
Partner receives benefits listed below with beverage and food donation of $1,500+
- 4 complimentary Social Circle memberships for employees
- Logo inclusion in Ballet Idaho 2018/19 Souvenir Program, with exposure to more than 20,000 audience members (if committed by August 31, 2018)
- Logo with hyperlink on Ballet Idaho’s website
- Social media acknowledgement on Ballet Idaho’s Facebook, Twitter, and Instagram, reaching approximately 17,000 individuals
- Invitations to exclusive special events

Professional Partner Benefits:
Partner receives benefits listed below with Social Circle promotion and employee membership encouragement
- 50% savings for Partner employees during first year of membership
- Logo inclusion in Ballet Idaho 2018/19 Souvenir Program, with exposure to more than 20,000 audience members (if committed by August 31, 2018)
- Logo with hyperlink on Ballet Idaho’s website
- Social media acknowledgement on Ballet Idaho’s Facebook, Twitter, and Instagram (exposure to approximately 17,000 individuals) when membership within partner’s organization reaches ten employees
- See member benefits listed below

Social Circle Membership $300 annual ($25/month) gift includes:
- Recognition in 2018/19 Souvenir Program, with exposure to more than 20,000 audience members (if committed by August 31, 2018)
- Invitations to exclusive events
- 20% savings on Ballet Idaho performance tickets (limit two per series, excludes The Nutcracker)
- 10% savings on Spring Fashion Show tickets (limit two, seating sections B and C)
- Private social media group access
- Complimentary and discounted food and drinks from partnering venues; offers vary
- Membership is considered a tax deductible donation

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